Inspiration blog - by PaperNotes

Cool wall stickers by E-Glue

Was already wondering when an initiative like this would pop up. Now it's here, especially for kids: E-Glue, cool wall stickers for kids' rooms. Came across this cool new company at TheCoolHunter.net.

Image also from TheCoolHunter.net.

Cute huh? Would be cool if we can get some SpongeBob's and Shaun the Sheep's launched at Nick ;-)

PS: this is quite a nice stickered-house as well, also from TheCoolhunter.net

Pillows to control your audio set

Created by Droog Design, these pillows allow you to control your audio set by pushing the right one:

Isn't it great what people can produce with a little creativity? Found @ The Style Files.

Promoting a horror fest

... can be done in very creative ways, such as this one:

From Marketing-alternativ.com

Cool Hotwheels ad

Check this out, found at adNerd. Can't say anything more than: cool.

Inspirational piece from Tom LeDree

Ok, it's a bit corny this one... But hey, things like these can make you think. And a bit of thinking never hurt anyone ;-) From Tomledree.com.

Skaffs - love it!

I really love this style, check out Skaffs.com.

Thanks for introducing your work to me, Luke!

Niche markets on the internet - video sharing to Jewish community and niches in the kids-internet market

Ano ther interesting thing I came across at Springwise: Video sharing targetted at the Jewish community.

"Could catering to niche markets be the next big wave in online video sharing?"  so Bridgette, one of the blog's authors, asks us. "Yideoz, a new venture launched for the Jewish community, is banking on it by offering a forum for uploading and sharing video files that appeal specifically to this demographic—promoting cultural pride as well as providing a venue for expressing shared interests."

Interesting to see this. I wonder if this is a specific question you should ask about video sharing sites.

Looking at the whole of internet and new media developments, and all the new initiatives popping up, I personally think it's a general trend that's taking place. More and more you see specific sites for very niche markets.

As you probably know, I work in kids marketing. When you look at this specific market and it's internet intiatives, you see more and more specific interests or activities kids are busy with, being targetted.  Some examples that are relevant players in the Netherlands:

• Spele.nl / spelletjes.nl / funnygames.nl - these are all online game sites, with an enormous collection of online arcade games. A lot of kids like playing these kind of games and thus visit these sites. It's easy to get started and just the thing they're looking for.
• Go Supermodel - which is specifically targetted at girls. Girls who want to become a model or dream about this. There are a lot of them, the real girly-girls. But, this is a website/community which is really targetting on a specifc interest of the target audience.
• Kindertent.nl / Website Maker - are site which facilitates kids to make their own website. Also a specific activity for kids on the internet.

I think for general kids website (with lots of different content and online activities), it will become more and more stressing to keep on going strong and maintain high numbers of UV's. This is unless you have a very strong brand and multi media platform to continuously reach the kids...

Free photocopies for students - interesting sponsoring

At Springwise.com (image also from this site) I came across this interesting idea to sponsor photocopies. You probably remember as a student, it cost you quite some money to make all kinds of photocopies. I even copied very big parts of books to save some money (thus not buying the whole thing).

The company doing this comes from Japan Check it out at Tadacopy.com (I'm not able to read these scribbles, but maybe you are)

Springwise: "This free love is made possible by printing ads on the back of the copy paper, which is slightly thicker than normal to prevent ads from shining through. For JPY 400,000, advertisers can have their message printed on 10,000 sheets of paper."

Might be an interesting opportunity for a company or brand mainly focussing on students... I definitely think this is a good idea. Student have to spend less money and someone else gets an enormous blast of exposure amongst it´s specific target audience...